այլընտրանքային լրատվամիջոց

այլընտրանքային լրատվամիջոց

Outdoor formats that do not fall into the categories of: billboards, street furniture or transit. Most alternative media is used to create customized solutions for advertisers.

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Settore/Dominio: Pubblicità
Categoria: Cartellone pubblicitario
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Visualizza termini simili

լրատվամիջոց

Servizi alle imprese; Marketing

Any form of medium that is paid for communication and advertisement.

լրատվամիջոց

Trasmissione e ricezione; News

various information distribution platforms that provide updated information to general public, e.g. television, radio and newspapers are different types of media

այլընտրանքային արժեք

Economia; Economia

The true cost of something is what you give up to get it. This includes not only the money spent in buying (or doing) the something, but also the economic benefits (utility) that ...

հեռակառավարում

Pubblicità; Cartellone pubblicitario

Control of a display from a remote and/or central location via a communications network.

հաճախականություն

Pubblicità; Cartellone pubblicitario

The average number of times an individual has the opportunity to see an advertising message during a defined period of time. Frequency in outdoor advertising is typically measured ...

տող

Pubblicità; Cartellone pubblicitario

A horizontal line of pixels; in print graphics, a horizontal line on a table

շրջանառություն

Pubblicità; Cartellone pubblicitario

A measurement of traffic volume in a market.

շարունակականություն

Pubblicità; Cartellone pubblicitario

The elimination of gaps in a media schedule by maximizing the duration of a campaign, ideally 52 weeks.

մոտեցում

Pubblicità; Cartellone pubblicitario

The distance measured along the line of travel from the point where an advertising unit first becomes fully visible to the point where the copy is no longer readable.