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реципроцитет (или реципрочна размена)

A relationship between people that involves a mutual exchange of gifts of goods, services, or favors. Inherent in reciprocal gift giving is the obligation to return a gift in a culturally appropriate manner. Failure to do so is likely to end the reciprocal relationship. Reciprocity requires adequacy of response but not necessarily mathematical equality. Reciprocity is a common way of creating and continuing bonds between people. See generalized reciprocity, balanced reciprocity, and negative reciprocity.

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