Udio na tržištu

Udio na tržištu

A percentage of the total sales volume a company or brand has over the market.

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Settore/Dominio: Servizi alle imprese
Categoria: Marketing
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Udio

Pubblicità; Cartellone pubblicitario

The number of units required to achieve a desired GRP level for a particular market. Traditional poster panel showings consist of a quantity of illuminated and unilluminated ...

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A person born during a time of substantial population increase . This term usually refers to those born between 1946 and 1964 during the post WW2 baby boom.

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Servizi alle imprese; Marketing

A name, sign, symbol, color combination or slogan of a product or company from which a customer may identify a degree of recognition, characteristics and values.

Oglašavanje iznad crte (klasično oglašavanje) (ATL)

Servizi alle imprese; Marketing

An impersonal method of advertising where the target audience is broad, such as in TV or radio advertisements, and is used to promote branding.

Oglašavanje ispod crte (BTL)

Servizi alle imprese; Marketing

A personal and direct method of advertising that targets potential customers through non-traditional means, such as direct email or face to face interaction in a store. This ...

Oglašavanje po crti

Servizi alle imprese; Marketing

Also called Integrated Communication Approach, this method of advertising combines above the line and below the line advertising to build brand image and target quality customers.